A390 Alpine

Renault

Events Press conference, launch Mobility

We organized press test drives of the new A390 to best prepare its entry into a new segment, while reinforcing its loyalty to Alpine’s brand DNA.

The promise of an event shaped by the ultra-premium brand DNA, rooted in the sportiness and lightness of the vehicle being showcased.
We identified an ultra-premium shoot studio that highlighted the product and embodied its main asset: its lightness.